Pay-per-View Video: The Next Frontier for Animal Advocacy

Farm Animal Rights Movement, one of the nation’s leading animal rights groups, has launched a new pay-per-view video campaign they are calling the 10 Billion Lives Tour. Mercy for Animals and Vegan Outreach have also pioneered similar strategies, going on the road with multimedia equipped vehicles and stopping in large cities where they attract a multitude of curious onlookers. … READ ON

Study of 2068 Vegans Helps Debunk Six of the Most Common Myths

Vegan From the Inside is a A 2011 survey conducted by nutrition expert Janice Stanger Ph.D. that shatters six common myths about the vegan diet. 2,068 vegans from the United States and around the world candidly shared the joys, rewards, and challenges of their diet and lifestyle. If you are a vegan or considering veganism, let this study support you on your journey and give you the resolve you need to keep going strong! … READ ON

From the Animal’s Point of View: Photojournalist Jo-Anne McArthur’s Video Presentation

In this hour-long video, photojournalist Jo-Anne McArthur takes us on a journey of her work which involves travel to amazing places and truly unique experiences with individual animals that she meets along the way. Her images leave an indelible impression on her viewers, capturing the experience of the animal in an attempt to transcend the conventional human prejudice that has for so long clouded our view of the animal’s true nature. … READ ON

Addicted to Cheese and Ice Cream? The Opiate Qualities of Dairy

“Casein, one of the proteins in milk, crosses the blood-brain barrier and becomes something called casomorphins. Yes’m, that sounds a lot like morphine—because casomorphin is also an opiod. Nature designed it that way so young mammals would enjoy nursing, come back for more, and live to reproduce themselves.” “Human milk has only 2.7 grams of casein per liter. Cow’s milk has 26. And because it takes, on average, ten pounds of milk to make one pound of cheese or ice cream, you’re looking at a lot of casein and resultant casomorphin.” The result is a major opiate addiction that can cause people to have serious withdrawal symptoms. … READ ON

Confessions of an Eco-Terrorist Now on DVD

Confessions of an Eco-Terrorist is a groundbreaking documentary feature film that takes viewers on an action packed voyage with the world’s most wanted environmental heroes: Captain Paul Watson and the crew of the Sea Shepherd Conservation Society. The film features insider footage and insights into 30+ years of the most exciting, despairing, and triumphant environment campaigns of the century. … READ ON

Forcibly Removing Newborns from Mother Sows among Atrocities Exposed in Farm Investigation

Just released undercover video footage taken by HSUS at “Wyoming Premium Farms” revealing egregious cruelty and filthy conditions at a Wyoming pig breeding facility owned by a supplier for Tyson Foods. Among the atrocities exposed here, Wayne Pacelle, president and CEO of HSUS, described on a press call how one pig was forced to give birth on a set date. “The worker intended to stick his arm in the animal’s uterus to pull out the piglets, but instead went into her anus and caused the prolapse there. This animal lived another 11 days in this condition,” he said. … READ ON

The Human Ape: A Documentary with Some Sartling Insights about Human and Non Human Connections

Humans are apes. Great apes. Apes all belong to the superfamily Hominoidea. The great apes are the family Hominidae which we share with the Chimpanzees, Gorillas and the Orangutan. Our DNA is less than 2 percent different from that of chimpanzees, so from a biological viewpoint, what is it that makes humans so different from the other great apes? Find out what our ape cousins can do and what they can’t do this eye-opening documentary. … READ ON

Videos: Ruby Roth on CNN, Counters Concerns about Her Vegan Children’s Book

“By calling my book controversial we’re actually admitting on a national level that what we do to animals is scary — too scary to even talk about. And that just tells me that people want to remain willfully ignorant and impose that ignorance on their children. And to me that’s unacceptable. And we know what happens in the world, the atrocities throughout history that happens when people become willfully ignorant. “ – Ruby Roth, author of Vegan Is Love. … READ ON

Michael Pollan, Pea Plant Communication and the Ethics of Eating Plants Versus Animals

Adam Merberg, a Ph.D. candidate in mathematics at University of California, Berkeley, where Michael Pollan is a professor of journalism, has posted a blog entry called Should communication between pea plants raise tough issues for vegetarians? where Merberg provides an extremely thoughtful analysis of Pollan’s New York Times piece about a new study of pea plants and Pollan’s assertion that the findings should compel vegetarians to consider the ethics of eating plants. … READ ON

Video: What is Truly Sustainable in Terms of Food Choices? Richard Oppenlander PhD

This video presentation provides an overview of the key environmental impacts of our food choices and answers the question, what is truly sustainable in terms of food choices? Oppenlander debunks many of the common myths and greenwashing pitfalls of the so called sustainable animal agriculture industry. … READ ON

Speciesism the Movie: Questioning Our Power Over the Powerless

Speciesism is a term coined by Richard Ryder in 1970. The Merriam-Webster dictionary defines specieism as “prejudice or discrimination based on species; especially discrimination against animals.” Ryder pointed out that all such prejudices are based upon physical differences that are morally irrelevant. He held that the moral principle of Darwinism is that all sentient animals, including humans, should have a similar moral status. If all organisms are on one physical continuum, then we should also be on the same moral continuum. In other words, speciesism defies evolution. So how did our judgment become so clouded? … READ ON

Dear New York Times Editors, Why Are You Trying So Desperately to Defend Meat Eating on Ethical Grounds?

If it’s so natural and normal and necessary, why does the New York Times try to defend meat eating and the meat industry with many elaborate, convoluted and often bizarre arguments from its panel of “experts” in its recent forum on the subject? Philosophy professor John Sanbonmatsu of Worcester Polytechnic Institute submitted the following amazing letter to The New York Times Magazine incorporating the concerns that many of us felt about the contest and its judges: … READ ON

What Are Leading Nutritional Studies Telling Us about How Vegans Compare to Meat Eaters?

In this video presentation, Jack Norris RD compiles highlights from the leading scientific studies that provide a comparison of vegan and non vegan, meat eating diets. The findings can be at times quite surprising and unexpected, breaking through the misconceptions and conjecture that plague discussions of vegan nutrition. Norris focuses particular attention to health conditions and deficiencies where vegans may find themselves more vulnerable than non vegans, providing clear and straightforward advice for avoiding them. This video can help empower vegans with science-based facts and recommendations to optimize their health in the long term. … READ ON

UK Pig Farm Investigation Exposes Horrific Suffering in High Welfare Facilities

Animal Equality has carried out an undercover investigation into East Anglian Pig Company, which is the third largest pig meat producer of the UK. EAP is a member of Freedom Food and is audited and monitored by Assured Food Standards (AFS). Over 120 hours of footage and recorded conversations, as well as 281 photos, provide a truly shocking insight into the so called high standards of the British pig industry. … READ ON