Small Town Grocer Issues Restraining Order Against Animal Advocate

We recently learned from one of our subscribers that a local natural grocery store that also owns a yoga and holistic healing center in a small town in New Hampshire is planning a chicken slaughter demonstration on June 28th. Since then we launched a Change.org petition urging the owners to cancel the demo and thousands have signed on. Please consider adding your name to this petition before Thursday. And see the new press release with all the details which we ask you to please share widely. Continue reading

Vegan Doctor Weighs in on Paleo Diet Claims

Today’s Paleo Diet promotes eating grass-fed animals, but it’s important to remember that the animals our Paleolithic ancestors ate have been hunted to extinction or have vanished due to climate change. Today’s grass-fed animals are domesticated, and genetic manipulation is the norm. The Paleo Diet also encourages seafood consumption. At present, foodborne illness (food poisoning) linked to seafood is a regular occurrence. Continue reading

What Vegans Could Learn from the Apple Brand

In a recent talk on how popular culture shapes our food choices, I introduced myself to the audience by admitting that, over the course of my 20 years working in branding, I had become an outspoken critic of the industry for its distortion of truth and lack of transparency and for promoting ideas and practices that are destructive to animals, the environment and our well being. At the same time, I feel that this same industry can teach us something about how ideas spread as a general matter Continue reading

After Learning These Parts of A Chicken, You May Never Want to Eat One Again

The parts of a chicken most people tend to know are the ones that end up on their plates: “cuts of meat” from a depersonalized carcass that involve creepy descriptors like “boneless,” “skinless” and “split breast.” But the parts of a chicken extend far beyond the degrading diagram of a butcher’s cuts. The will to live, the wish to be loved for who you are… these too are parts of a chicken. Continue reading

Baby Turkeys Ground Up Alive? It’s Normal Farming Practice

At hatcheries, baby turkeys are treated like unfeeling plastic toys rather than living animals who experience fear and pain. As part of standard processing, they endure excruciating mutilations without painkiller or anesthesia. Baby turkeys who are injured, sick, or deemed too small are considered waste and are ground up alive in a machine called a macerator that is like a giant woodchipper. Continue reading

15 Souls: Why the Chickens at Urban Adamah Matter

There were fifteen beautiful hens living in Berkeley, California at Urban Adamah, a Jewish community center and farm. The hens had been “giving” their eggs to the community for three years but in recent months, their egg production had begun to decline. Instead of retiring the hens, the community center condemned them to be ritually killed. Urban Adamah offered a workshop on how to butcher your own chickens. Continue reading

Animal Law 101: What Is “Necessary” Animal Suffering?

In her new TED Talk, animal rights attorney Lesli Bisgould delivers a terrific overview of the problems with our legal system in protecting animals from the institutions that exploit them with impunity. She begins her talk with what we all tend to agree on, that harming animals unnecessarily is wrong, particularly in cases of individual animal victims and individual human perpetrators. And then she eloquently shifts our attention to how our legal system excludes billions of animals from legal protection from the same acts when there is an economic interest that relies on animals as resources. Continue reading

Backyard Chickens: Expanding Our Understanding of ‘Harm’

Backyard chicken keepers often describe their relationship with their chickens as “symbiotic.” They provide them with a great life and in return their chickens provide them with eggs. There are at least two problems with this position. First, it ignores the fact their eggs exist only because of the systematic testing, manipulation and re-engineering of the hen’s reproductive system to produce an unnatural and unhealthy amount of eggs. And we say we already oppose the industry responsible for this. Continue reading

7 Ways Eating Meat, Dairy and Eggs Destroys Motherhood

Farmed animals care about their babies, and include some of the most devoted mothers in the animal kingdom. Yet animal farming is fundamentally built on the destruction of motherhood. Every year, billions of farmed animals are forcibly bred into existence for the sole purpose of being exploited and killed for their flesh and secretions. Female reproduction and mothering are constantly violated in order to produce meat, milk and eggs we have no biological need to consume. Continue reading

CO2 Stunning of Pigs, Called “More Humane,” Horrifies in New Footage

CO2 stunning of pigs, also referred to as Controlled Atmosphere Stunning, is often touted as the most humane method of rendering pigs unconscious before slitting their throats at the slaughterhouse. But in newly released footage obtained by animal rights group Aussie Farms, pigs consistently respond to the gas with panic, thrashing and violently jumping in an attempt to escape before collapsing in convulsions. Pigs who refuse to enter the gas chamber are abused. Continue reading

Does Evolution Have a Gun to Our Head to Eat Animals?

We’ve published an excerpt from the book, Meat Logic: Why We Eat Animals by author Charles Horn, with his permission. The book takes an in depth look at the many rationalizations people use for eating animal products. One very popular class of rationalizations assumes that evolution dictates our consumption of animal products, therefore rendering the behavior free of any moral consideration. Continue reading

Meat Logic: The Book that Examines Our Rationalizations for Eating Animals

While much animal advocacy justifiably focuses on our emotional connections to animals, Meat Logic: Why We Eat Animals by author Charles Horn, reveals that many rationalizations for eating animal products are actually based on appeals to reason or logic and therefore may not be effectively addressed with emotional appeals alone. This includes the many naturalistic fallacies and pseudo-scientific claims such as “we have evolved to eat meat,” “eating animals is the basis for our higher consciousness and/or more advanced brains,” … Continue reading

Can Animal Foods Be Produced Sustainably? Part 1: Loco for Local

To commemorate Earth Day, we are pleased to publish an important article by Dave Simon, author of the highly-acclaimed book Meatonomics. According to Simon, It takes up to one hundred times more water, eleven times more fossil fuels, and five times more land to produce animal protein than equal amounts of plant protein. Further, animal food production is now the planet’s single biggest cause of climate change. So what’s all the hype about “sustainable” animal products? This part 1 in a 2 part article covers the local question. Continue reading