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Vegan Activist Put To Shame By World’s Happiest Cow

This is a cow called Fiete. He was rescued from slaughter and lives on a sanctuary in Germany. Hearing him, I am ashamed because he says better in 30 seconds what I have been trying to say for over a decade as a vegan activist. How beautifully and how irrefutably he answers the question: “Why vegan?” But I have another question once you have listened to Fiete. Continue reading

MAN: A Must-See Animation Short by London-based Illustrator Steve Cutts

The animated short known as MAN is a darkly comic, disturbing view of our species who wreaks havoc on other species and on nature itself. MAN is a parable of a man in conflict with the world at large, seeking power over rather than unity with it. MAN offers a biting commentary on this male character’s destructive and violent pathos. MAN shows a human being at his worst, creating vast suffering for animals at every turn. And in the end, MAN, sitting on his throne, is dealt a karmic blow. He is destroyed by beings from another planet who land on earth, squish him into a welcome mat, then shuffle off in their spaceship. Continue reading

Video: A Rabbi Demonstrates Kosher Slaughter and Legitimizes Violence Based on Necessity

In this video the rabbi explains how according to kosher law, killing an animal for food is justifiable because it is NECESSARY. In this sense, Jewish law is no different than any other religious or secular tradition of justifying animal use and killing for reasons of necessity. The problem with this argument is that today we are faced with an overwhelming body of evidence to the contrary, indicating that consuming animal products is NOT at all necessary for our health or survival (with quite a bit more research claiming it is actually detrimental). Continue reading

Video: What Can One Person Do? Philip Wollen Answers the Question

Many of us first heard of Australian philanthropist and former banking mogul Philip Wollen from his brilliant speech to the St James Ethics Centre and the Wheeler Centre debate in Australia on May 16, 2012. This video went absolutely viral on our website, clocking close to 200,000 page views to date. For those who haven’t seen the speech, we highly recommend seeing it first, and then watching this short video which addresses the question, “What can / should one person do?” Wollen’s response is simple yet instructive. He provides a basic blueprint for how and why each of us should be an activist for better world based on the principles of non violence and justice for all. Continue reading

UK Pig Farm Investigation Exposes Horrific Suffering in High Welfare Facilities

Animal Equality has carried out an undercover investigation into East Anglian Pig Company, which is the third largest pig meat producer of the UK. EAP is a member of Freedom Food and is audited and monitored by Assured Food Standards (AFS). Over 120 hours of footage and recorded conversations, as well as 281 photos, provide a truly shocking insight into the so called high standards of the British pig industry. Continue reading

The Rhythm: a Documentary Short about the Alien, Mechanized World of the Modern Slaughterhouse

In photographer Jo-Ann McCarthur’s own words, The Rhythm “is a film about rabbits, but it is also not a film about rabbits; really, this is a film about the cold, mechanical rationale of the kill line. though it might be tempting to focus on the particular species of animal being killed, or to look for the face of the one doing the killing, try to keep in mind: it doesn’t matter whether the animals are cute or not, or who does the cutting.” Continue reading

Farm to Fridge: Help Expose the Truth Using the Power of Video

Narrated by Academy Award-nominee James Cromwell, this 12-minute, powerful film takes viewers on an eye-opening exploration behind the closed doors of the nation’s largest industrial poultry, pig, dairy and fish farms, hatcheries, and slaughter plants – revealing the often-unseen journey that animals make from Farm to Fridge. Continue reading