The grassroots is the backbone of social change. This is the key lesson from so many social movements past and present. Free from Harm is committed to leveraging that grassroots power for plant-based food system change. This means building a popular movement that calls for ending the massive taxpayer bailout of animal agribusiness and investments in plant proteins and other healthy foods. In this way, it is as much a fight to preserve representative government and transparency as it is a fight for justice for animals, the planet and the public.
The key to this change is a concerted effort to hold food industry powerholders accountable who are making big deals and decisions that impact food options for millions of consumers as well as the fate of billions of animals and the planet. It’s critical that we are present in these spaces of power if we are to influence a just transition to a plant-based food system
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