It should be of no surprise that the media finds figures like Bruce Friedrich a more “palatable” subject for indulgent feature stories like the one recently published in the New READ ON
Animal Advocacy
Corporate Media’s Coverage of Bruce Friedrich Shows Ignorance of Grassroots Activism
Humane Hoax Conference Calls Bull on ‘Ethical, Eco-Friendly’ Animal Farming Claims
Free from Harm was proud to be a sponsor of the first ever Humane Hoax Online Summit, 2 day virtual conference which brought together 8 experts discussing various aspects of READ ON
If You Call Vegans Pushy, You’re Coming Down on the Wrong Side of History
Many people today take their “freedoms” and “rights” for granted without knowing the extent to which the freedoms and rights they take for granted were fought for by “radicals” who READ ON
Ocasio-Cortez: Being Moral Over Correct
In her recent 60 Minutes interview, Rep. Alexandria Ocasio-Cortez made a point that could be very instructive for vegans: “If people want to really blow up one figure here or READ ON
4 Anti-Vegan Story Formulas from Mainstream Media
As the popularity of independent media outlets surge, the audience for mainstream media is shrinking, and the latter’s acts of desperation are getting even harder to stomach, especially when it READ ON
Tell Ben & Jerry’s: exploiting animals is not progressive, at all!
Ben & Jerry’s has been owned by the huge multinational corporation Unilever since 2000 and yet continues to position its brand as part of the progressive movement. Its new Facebook ad (pictured above) is READ ON
The Post Truth Farm in the Age of Trump
“Community members are invited to grab a barbecue pork sandwich lunch for 50 cents and pet some farm animals next week at Danville Area Community College,“ reads the opening of READ ON
The Night We Stopped the Slaughter
On the evening of December 14th while most of the city was fast asleep, 30 activists with Chicago Animal Save and Free from Harm, bore the cold and snow to READ ON
How Can Research Best Empower Animal Advocacy?
What should be the role of research in animal advocacy? What results are valid and most worth our attention? Many take it as a given that we should go where READ ON
Let’s Chalk About a Vegan Revolution!
As vegans we sometimes feel like we have the weight of the world on our shoulders, and it can leave us feeling very isolated by a society that seems to READ ON
Splendor in the Grassroots: “Because Each of Us is Somewhere”
National organizations and e-campaigning are all well and good, but they aren’t enough, and passionate individuals have been leaning on them too much to do the work of social change. READ ON
Psychology and Long-Term Goals in Vegan Advocacy
A wealth of research in the field of motivation demonstrates the importance of long-term goal setting. Importantly, goals need not be easy to attain in the short-term. In fact, the READ ON
